Uplinker can help improve the effectiveness of your digital marketing efforts. Whether it’s to become more strategic, elevate creative execution, or improve results by leveraging all your efforts into a more integrated, consistent campaign – our expertise across the broad range of tactics will keep you front of mind and engaged with your audiences.
Our digital expertise and client success is built through content marketing, social media, email, and SEO. We can be retained for your entire program strategy through execution. Or simply to help get your program up and running for internal content creation and execution going forward.
Uplinker has stayed at the forefront of the ever-changing Google search algorithm and uses a wide variety of tactics to improve your online search visibility.
We begin with an audit of your site and understanding your business objectives. We look at what visitors are searching for related to your products and services, what the competition is doing and how you compare. Your customized search marketing program will include a multitude of activities designed to improve rankings on relevant keywords that drive the actions you are seeking on your website.
New site content such as blog articles are an important way of increasing site traffic. Each article provides an opportunity to optimize a page in search engines on topics relevant to your audience and business. And every new blog site page helps drive new visitors to the site who may not have been familiar with your products and services.
Social media content promoting your blog articles encourage engagement by those likely familiar with your organization helping keep it front of mind. All in all, we help create content on the web in the places where your audiences congregate.
Services:
• Content strategy
• SEO optimized blog articles
• Social content, posting, and graphics
Email marketing is a powerful tool that allows brands to connect with both potential and existing customers communicating one-on-one. Email helps build relationships with newsletters and offers. And it allows you to reach highly targeted audiences with highly personalized communications.
Current customers. Verve can create branded email templates and enewsletters for internal sends or let us manage your email campaigns.
For lead generation. Email is a central component of lead generation campaigns. We can help you establish an automated series of outbound emails to potential customers and scale your outbound efforts. We are at the forefront of the latest technology including the use of AI to create highly targeted campaigns to niche audiences, specific situations, and triggers for optimal timing.
Services:
• Email strategy
• B2B lead generation campaigns
• Custom designed and branded email templates
Reach your audience where they already congregate online. Verve concepts and creates online ads designed for interaction and conversion. And we get them in front of your audience through Google Ads and social platforms.
Targeted messages create interest and click throughs. After the initial setup, ongoing activities ensure your campaigns continue to improve and deliver.
Services:
• Paid ad campaigns
• Digital ad creative
• Social media advertising
“… fabulous to work with from strategy, design, content, and web development. You know the digital marketing space and deliver incredible results!”
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